About Illini Media

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Illini Media is a non-profit company founded in 1911 and is sustained by the generous contributions of advertisers, UIUC student fees, Illio yearbook sales, our alumni and friends.

Professional and student media outlets throughout our nation are struggling to reinvent themselves under considerable financial pressures. Our main challenge is to build more responsive digital products and monetize them, while still clinging to diminishing print revenues.

Our students work here for the same reasons you did—they love it, they know they will make life-long friendships and gain valuable networking opportunities, and they know that Illini Media offers the experiential learning component that will enhance their lifelong career. It is a difficult burden for our students to shoulder the company’s operating expenses. Illini Media’s goal is to meet the financial obligations while maintaining excellent resources and opportunities for our current students.